Ratan Tata Innovation Hub
Ratan Tata Innovation Hub is a Government of Andhra Pradesh–led incubation ecosystem enabling startups and innovators through a hub-and-spoke model across the state.
Ratan Tata Innovation Hub is a Government of Andhra Pradesh–led incubation ecosystem enabling startups and innovators through a hub-and-spoke model across the state.
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context
Ratan Tata Innovation Hub is a government-led incubation initiative operating through a hub-and-spoke model across Andhra Pradesh, with its central hub in Amaravati and spokes in Tirupati, Rajahmundry, Visakhapatnam, Vijayawada, and Anantapur. The initiative required consistent communication across locations, formats, and audiences without losing institutional clarity or approachability.
Ratan Tata Innovation Hub is a government-led incubation initiative operating through a hub-and-spoke model across Andhra Pradesh, with its central hub in Amaravati and spokes in Tirupati, Rajahmundry, Visakhapatnam, Vijayawada, and Anantapur. The initiative required consistent communication across locations, formats, and audiences without losing institutional clarity or approachability.
solution
We worked closely with the RTIH team since its foundation to develop a flexible visual system that translated across social media, print, and on-ground communication. From social posts and presentations to standees and brochures, the design ensured coherence, legibility, and adaptability across both digital and physical touchpoints.
We worked closely with the RTIH team since its foundation to develop a flexible visual system that translated across social media, print, and on-ground communication. From social posts and presentations to standees and brochures, the design ensured coherence, legibility, and adaptability across both digital and physical touchpoints.
RTIH’s work spans regions, disciplines, and communities requiring communication that is both structured and accessible.
The design approach focused on clarity and consistency, enabling each spoke to operate autonomously while remaining visually aligned with the larger initiative.
By building a system that travels easily across mediums and locations, the work supports RTIH’s mission of fostering innovation at scale—while remaining grounded in public service and local context.
RTIH’s work spans regions, disciplines, and communities requiring communication that is both structured and accessible.
The design approach focused on clarity and consistency, enabling each spoke to operate autonomously while remaining visually aligned with the larger initiative.
By building a system that travels easily across mediums and locations, the work supports RTIH’s mission of fostering innovation at scale—while remaining grounded in public service and local context.
year
2025
year
2025
year
2025
year
2025
timeframe
4 Months
timeframe
4 Months
timeframe
4 Months
timeframe
4 Months
tools
Multiple
tools
Multiple
tools
Multiple
tools
Multiple
category
Visual Communication & Design Systems
category
Visual Communication & Design Systems
category
Visual Communication & Design Systems
category
Visual Communication & Design Systems
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02
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see also
